{"id":11996,"date":"2026-02-25T16:10:59","date_gmt":"2026-02-25T14:10:59","guid":{"rendered":"http:\/\/iif.gdu.edu.az\/?p=11996"},"modified":"2026-03-04T10:37:59","modified_gmt":"2026-03-04T08:37:59","slug":"reklamin-gucu-v%c9%99-secimin-psixologiyasi-fakult%c9%99d%c9%99-aciq-d%c9%99rs-kecirildi","status":"publish","type":"post","link":"https:\/\/iif.gdu.edu.az\/?p=11996","title":{"rendered":"Reklam\u0131n g\u00fcc\u00fc v\u0259 se\u00e7imin psixologiyas\u0131: fak\u00fclt\u0259d\u0259 a\u00e7\u0131q d\u0259rs ke\u00e7irildi"},"content":{"rendered":"\n<p>&#8220;Menecment v\u0259 turizm i\u015fi&#8221; kafedras\u0131n\u0131n m\u00fc\u0259llimi N\u0259rmin H\u0259s\u0259nova &#8220;Reklam i\u015fi&#8221; f\u0259nnind\u0259n &#8220;Reklam psixologiyas\u0131 v\u0259 istehlak\u00e7\u0131 davran\u0131\u015f\u0131&#8221; m\u00f6vzusunda &#8220;Marketinq&#8221; ixtisas\u0131n\u0131n 3-c\u00fc kurs t\u0259l\u0259b\u0259l\u0259rin\u0259 a\u00e7\u0131q d\u0259rs t\u0259\u015fkil etmi\u015fdir. A\u00e7\u0131q d\u0259rsd\u0259 &#8220;\u0130qtisadiyyat v\u0259 idar\u0259etm\u0259&#8221; fak\u00fclt\u0259sinin dekan\u0131, dos. M\u0259sim Abadov, &#8220;Menecment v\u0259 turizm i\u015fi&#8221; kafedras\u0131n\u0131n m\u00fcdiri i.f.d., dos. \u018fli Allahverdiyev, kafedran\u0131n ba\u015f m\u00fc\u0259llimi, i.f.d. \u015eahin Qas\u0131mov, m\u00fc\u0259llimi T\u00fcrkan Rzayeva v\u0259 kafedra \u0259m\u0259kda\u015flar\u0131 i\u015ftirak etmi\u015fl\u0259r. <\/p>\n\n\n\n<p>A\u00e7\u0131q d\u0259rs zaman\u0131 reklam\u0131n istehlak\u00e7\u0131 q\u0259rarlar\u0131na t\u0259siri, al\u0131c\u0131 davran\u0131\u015f\u0131n\u0131n formala\u015fmas\u0131nda psixoloji v\u0259 iqtisadi amill\u0259rin rolu, h\u0259m\u00e7inin m\u00fcasir bazar \u015f\u0259raitind\u0259 effektiv reklam strategiyalar\u0131 \u0259trafl\u0131 \u015f\u0259kild\u0259 izah edilmi\u015fdir. M\u00fczakir\u0259l\u0259r interaktiv formatda apar\u0131lm\u0131\u015f, real bazar n\u00fcmun\u0259l\u0259ri \u0259sas\u0131nda t\u0259l\u0259b\u0259l\u0259rin analitik d\u00fc\u015f\u00fcnc\u0259 v\u0259 praktiki yana\u015fma bacar\u0131qlar\u0131 inki\u015faf etdirilmi\u015fdir. <\/p>\n\n\n\n<p>A\u00e7\u0131q d\u0259rs t\u0259l\u0259b\u0259l\u0259r t\u0259r\u0259find\u0259n b\u00f6y\u00fck maraqla qar\u015f\u0131lanm\u0131\u015f, onlar\u0131n n\u0259z\u0259ri bilikl\u0259rinin real bazar davran\u0131\u015flar\u0131 il\u0259 \u0259laq\u0259l\u0259ndirilm\u0259sin\u0259 imkan yaratm\u0131\u015fd\u0131r. Bu c\u00fcr a\u00e7\u0131q d\u0259rsl\u0259r fak\u00fclt\u0259d\u0259 t\u0259drisin praktik y\u00f6n\u00fcml\u00fc t\u0259\u015fkili v\u0259 t\u0259l\u0259b\u0259l\u0259rin pe\u015f\u0259kar haz\u0131rl\u0131q s\u0259viyy\u0259sinin y\u00fcks\u0259ldilm\u0259sin\u0259 m\u00fch\u00fcm t\u00f6hf\u0259 verir.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1600\" src=\"https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87635.jpg\" alt=\"\" class=\"wp-image-11997\" srcset=\"https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87635.jpg 1200w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87635-768x1024.jpg 768w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87635-1152x1536.jpg 1152w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1200\" src=\"https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636.jpg\" alt=\"\" class=\"wp-image-11998\" srcset=\"https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636.jpg 1600w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636-768x576.jpg 768w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636-1536x1152.jpg 1536w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636-960x720.jpg 960w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636-480x360.jpg 480w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636-320x240.jpg 320w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/87636-240x180.jpg 240w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1200\" src=\"https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854.jpg\" alt=\"\" class=\"wp-image-11999\" srcset=\"https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854.jpg 1600w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854-768x576.jpg 768w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854-1536x1152.jpg 1536w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854-960x720.jpg 960w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854-480x360.jpg 480w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854-320x240.jpg 320w, https:\/\/iif.gdu.edu.az\/wp-content\/uploads\/2026\/02\/85854-240x180.jpg 240w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Menecment v\u0259 turizm i\u015fi&#8221; kafedras\u0131n\u0131n m\u00fc\u0259llimi N\u0259rmin H\u0259s\u0259nova &#8220;Reklam i\u015fi&#8221; f\u0259nnind\u0259n &#8220;Reklam psixologiyas\u0131 v\u0259 istehlak\u00e7\u0131 davran\u0131\u015f\u0131&#8221; m\u00f6vzusunda &#8220;Marketinq&#8221; ixtisas\u0131n\u0131n 3-c\u00fc kurs t\u0259l\u0259b\u0259l\u0259rin\u0259 a\u00e7\u0131q d\u0259rs t\u0259\u015fkil etmi\u015fdir. A\u00e7\u0131q d\u0259rsd\u0259 &#8220;\u0130qtisadiyyat v\u0259 idar\u0259etm\u0259&#8221; fak\u00fclt\u0259sinin dekan\u0131, dos. M\u0259sim Abadov, &#8220;Menecment v\u0259 turizm i\u015fi&#8221; kafedras\u0131n\u0131n m\u00fcdiri i.f.d., dos. \u018fli Allahverdiyev, kafedran\u0131n ba\u015f m\u00fc\u0259llimi, i.f.d. \u015eahin Qas\u0131mov, m\u00fc\u0259llimi T\u00fcrkan Rzayeva [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":11997,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-11996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kafedralar"],"_links":{"self":[{"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/posts\/11996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11996"}],"version-history":[{"count":2,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/posts\/11996\/revisions"}],"predecessor-version":[{"id":12087,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/posts\/11996\/revisions\/12087"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=\/wp\/v2\/media\/11997"}],"wp:attachment":[{"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iif.gdu.edu.az\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}